Severe 2024 hurricane season expected to substantially disrupt market
The U.S. National Oceanic and Atmospheric Administration’s (NOAA) May hurricane forecast predicts an exceptionally active 2024 season, with 17-25 named storms, including 4-7major hurricanes. This surpasses the usual average of 14 named storms and three major hurricanes. Describing it as "hyperactive," NOAA's warning to shippers emphasizes the potential for significant disruptions. Shippers assuming they can adapt to market shifts may face unsympathetic carriers, who caution against demanding rate concessions. As the freight market pendulum inevitably swings, carriers could seek retribution against shippers. Whether NOAA's forecast materializes or not, the looming threat of severe weather underscores the need for shippers to brace for impact and negotiate cautiously with carriers. (See more: FreightWaves, "Extreme hurricane season could trigger ‘carrier revenge'" Craig Fuller, 5/24/2024)